In a
different time and in a different place, bank branches were hotspots of social activity.
Customers could leisurely walk into branches and hobnob with the counter clerk
over the filling up of passbook. Sharing a cup of tea with bank manager was a
common affair and friendships and social networking happened at the bank branch.
But what
is lacking is the social aspect of banking. Where is the friendly neighbourhood
bank manager? Or the cheeky young clerk at the counters? The bank manager is
busy chasing targets in the competitive financial world and the clerks have
been replaced by shiny computer terminals or ATMs. There is really no time to
be friendly.
To fill
this void, Kotak Mahindra Bank has come up with its jifi account, which stands apart from all other such accounts. Not
only does it live up to its name and get’s your banking work done in a jiffy,
it actually gives your banking a social touch. You no longer have to bank in isolation!
The social banking aspect of the jifi account lets you enjoy instant
updates of your bank account through your personalized Twitter handle. And
don’t panic! Every tweet request you send will access your jifi account details
that are safely stored on a highly secured virtual location. Nothing will be
there in the public twitter domain and all information you require about your bank
account will be sent through a DM (direct message) on your personalized Twitter
handle.
And boy
is the account social! There are a myriad of thing you can do with the Social
banking aspect. All it requires is a tweet to get an instant and secure update on your account balance, transaction history, cheque
book request, Net Banking PIN request amongst so many more account activities.
Social
banking at its best! Every time you like or comment on Facebook, Kotak’s jifi
will reward you with social points. The more social you are, the more points
you earn! You actually get rewarded to comment on Facebook!
So, join this social banking revolution. Be a part of this game changing banking network and bring back the days where banking was a place full of friends!
No comments:
Post a Comment